Defining a content architecture and a realigned brand presentation
The main objective of this project was to update and improve SCR’s web presence, presenting an online image that is better aligned to their professional client base.
After reviewing all content from their old site, we recommended a major reorganisation of the site structure to reduce clutter and streamline content discovery for the user.
A refined visual design and positive results
We used colour coding to visually differentiate key site sections and introduced a better defined typographical identity to the site. The result is a much improved visual design and a stronger brand image.
And by creating intuitive relationships between the client’s case studies and core service areas, the site user is now offered a much clearer overview of SCR’s professional abilities and experience.
Providing easy and intuitive Content Management for the SCR site editors.
Reaching out far and wide with a multilingual site build.
We applied and extended the client’s brand for this new online presence.
We combine our site building skills and SEO awareness to help our client stand out in a competitive space.
Working with the client, we created a balanced and intuitive content schema and flow for the site.