Project sector Real estate

Ara Es El Moment

We helped Lucas Fox International Properties with this highly focused website design and development project as the key online support for a new marketing campaign.

Information architecture
Content management
Responsive design
Front-end design
User interface and experience
Visual design
SEO optimisation
Ara Es El Moment responsive web design screenshots

Designing and building the central piece of a targeted marketing campaign

As part of our collaboration with Lucas Fox, we were very happy to work with them on the planning, design and development of the support website for a new marketing campaign.

The marketing team produced some great content which we used to develop the site architecture and to build out a set of wireframes for intitial discussion.

With positive feedback and input from the team, we designed and developed a set of templates and modules to appropriately showcase the content, always focusing very clearly on the principal calls to action of the campaign.

Ara Es El Moment responsive web design screenshots

Brand application and visual design

This was a great opportunity to apply the brand’s secondary colour scheme for a bright, modern look and feel that matches the campaign’s messaging and tone.

The site is of course fully content managed with built-in multilingual support to allow the team to adapt content as the campaign develops. Oh, and we delivered the project in just over a week — now that’s a good turnaround.

  • CRM integrations

    Leads from this campaign are pushed to the main CRM for the sales team to process.

  • CMS implementation

    Easy and intuitive Content Management for the site editors is provided across all content modules.

  • Lead generation

    The site is tightly focused to provide real results and leads for the sales team.

  • Brand implementation

    We implemented and extended visual design styles following the brand guidelines.

  • Content strategy

    Working with the client, we created a balanced and intuitive content schema and flow for the site.

Ara Es El Moment responsive web design screenshots

I was under a lot of pressure to deploy this project with a very tight deadline but DigitalHappy understood my vision and needs from the very first meeting. After providing the content and some examples of what I was expecting, they did their magic and provided this beautiful outcome. I really value suppliers that can understand our needs and deliver value in such an efficient was and that’s why DigitalHappy is my go-to website partner.

Muna Benthami Muna Benthami Lucas Fox International Properties